Next Event: Direct, Digital 2015: What You Need to Know For Marketing Success

Posted 3 years ago, on the category: Blog by Jim Gilbert

We are pleased to present our NEXT EVENT January 22nd….

Direct, Digital 2015: What You Need to Know For Marketing Success

Six Experts Tell You What You Need for SUCCESS in 2015

First of all happy holidays from all of us at FDMA.

As marketers, our profession is constantly changing. Technology has caused such rapid change that we have to constantly have to adapt to new changes.

As your education and networking organization we are committed to helping you stay ahead of the curve.

Join us this month on January 22, for a very special event what will provide you all the tips and trick you need to know to make your marketing plans successful in 2015.


(Members attend FREE. Members contact for your 2015 admission code)

We have 6 speaker presentations and a Q&A set up for you.

Web development master, Joe Palko from will take you through the latest advances in responsive web design to have your website performing optimally on ALL screens, and discuss the latest in conversion optimization tactics.

Karen Talavera, expert email instructor for the DMA and Synchronicity Marketing will help you make the most of your email marketing via email automation, Behavioral targeting and dynamic display advertising in email, web and social.

Inbound Marketing expert Joshua Feinberg of SP Home Run will show you why the old marketing playbook is broken and help you fix it with: creating and implementing buyer personas, optimizing the full sales funnel, and how selective consumption, mobile, search, social, and cloud mandates a new buyer-centric approach.

Direct mail is still hot! John Irving from Direct Etc. will show you how the convergence of traditional and digital methods creates “super mail” and how you can use it drive ROI.

Get the latest on SEO and PPC. Michelle Carroll from 1StopMarketingSolutions will share the latest in Google Adword mistakes to avoid, and SEO tweaks to beat the latest Google updates.

Plus more experts to be announced, speaking on Social Media and more!

Register here:

Folks, we hope you had a great holiday season.

We at FDMA are looking forward to providing you in 2015 with the best in direct, digital and social media marketing education and networking.

Cheers to 2015!

Jim Gilbert, President
Florida Direct Marketing Association

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