Knowledge base/Articles

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How To Use The Media To Get Free Advertising

Business Know-How

http://bit.ly/Z0MzMl

 

Google Creates ‘Calculator’ To Tell You If Your Mobile Ads Are Working

Advertising Age

http://bit.ly/ZuyNBE

 

The Indispensable Guide To Online Banner Advertising
Business 2 Community

http://bit.ly/XjZb74

Best Practices For Testing, Segmenting And Optimizing Facebook Ads

eMarketing & Commerce (eM+C)

http://bit.ly/VnJGrq

 

 

B-to-B

 

Taking A Page From B-To-C

B to B Online

http://bit.ly/YEHpIU

 

10 Easy Steps For Turning Winning Content Into B2B Sales

CMO.com

http://bit.ly/ZlbWi0

 

Predictions For B-To-B Marketing In 2013

Target Marketing

http://bit.ly/10eoQtb

 

Effectively Using Direct Mail Within Your B2B Lead Generation And Marketing Strategies

Business 2 Community

http://bit.ly/YO5ikr

B-to-C

 

Taking A Page From B-To-C

B to B Online

http://bit.ly/YEHpIU

 

 

BLOGS

 

15 Social Media Strategy Blogs You Should Be Reading
Business 2 Community

http://bit.ly/15ovEJa

 

Blog Design For Killer Search Engine Optimization [INFOGRAPHIC]
Business 2 Community

bit.ly/WGmgxQ

 

 

CONTENT MARKETING

 

How To Make Marketing Content Work Harder

The Wise Marketer

http://bit.ly/15b1lIC

 

5 Customer-Focused Questions To Guide Your Content Marketing

Forbes

http://onforb.es/10fzqT2

 

4 Steps To Creating Video Content As A Gift To Your Audience

Content Marketing Institute

http://bit.ly/YV0Ris

Top 10 Content Marketing Strategy Mistakes, And How To Correct Them (Part 1 Of 3)
MarketingProfs
http://bit.ly/Y4BayB

 

5 New Developments In Content Marketing

iMedia Connection

http://bit.ly/ZR2XRx

 

10 Easy Steps For Turning Winning Content Into B2B Sales

CMO.com

http://bit.ly/ZlbWi0

 

Why Online Video Is Vital For Your 2013 Content Marketing Objectives

Forbes

onforb.es/Tsfj3q

 

 

5 Ways To Make Your Content Marketing Pay

Target Marketing

bit.ly/WINj8L

 

Trends For 2013: Content, Context Vie For Supremacy
eMarketer

http://bit.ly/SNWndP

 

5 Trends Shaping SEO & Content Marketing In 2013

Search Engine Watch

http://bit.ly/VDJOCS

 

 

 

COPYWRITING & DESIGN

 

9 Rules For Direct Mail Copywriting Success

Target Marketing

http://bit.ly/114o6bP

 

4 Design Tips For Mobile Email Marketing

Exact Target Blog

http://bit.ly/17xtyZE

 

Forrester: Marketers Should Talk Less, Design More

MediaPost’s Marketing Daily

http://bit.ly/WmGWgM

 

Marketers At Odds Over Effectiveness Of Responsive Design

Mobile Marketer

bit.ly/XzbEyG

 

Direct Mail Marketing: 5 Design Tips

TopTenWholesale News

http://bit.ly/11g16Kf

 

 

DATABASE MARKETING/CRM

 

Data-Driven Marketing Is More Important Than Ever

DM News

http://bit.ly/122D6aX

 

Illusions Of Expertise: Why Marketers Should Start Listening To Data

All Things D

http://dthin.gs/WxnkBA

 

 

DIRECT MAIL

 

9 Rules For Direct Mail Copywriting Success

Target Marketing

http://bit.ly/114o6bP

 

Case Study: 50 Things (At Least!) Not To Do In Your Direct Mail Appeal

Agents of Good

http://bit.ly/ZsIGjB

 

Learn The Basics Of A Strong Direct Mail Campaign

Business Know-How

http://bit.ly/11240xa

 

Direct Mail, Evolved

Direct Marketing News

http://bit.ly/YRlCyq

 

How To Use The Pain Funnel To Drive Greater Direct Mail Response

Mail Print Insights

http://bit.ly/Ye3Sfd

 

Direct Mail Marketing: 5 Design Tips

TopTenWholesale News

http://bit.ly/11g16Kf

 

Effectively Using Direct Mail Within Your B2B Lead Generation And Marketing Strategies

Business 2 Community

http://bit.ly/YO5ikr

 

Direct Mail : The Future of Mail Is Here

Target Marketing

http://bit.ly/VDNAMw

 

 

EMAIL MARKETING

4 Design Tips For Mobile Email Marketing

Exact Target Blog

http://bit.ly/17xtyZE

 

How To Improve Email Response Rates Easily, Cheaply

B to B

http://bit.ly/115NM9Z

 

7 Email Marketing Ideas You Can Use Right Now!
Business 2 Community

http://bit.ly/YFdbC8

 

5 Tips To Help You Improve Your Email Sign-Up Page And Get More Subscribers
Business 2 Community

http://bit.ly/13uNmfL

 

The 6 Golden Rules Of Mobile Email

ClickZ

http://bit.ly/XIRnJE

 

3 Rules You Must Break To Expand Your Email Marketing List

Entrepreneur

bit.ly/X4HZNR

 

Mythbusting: Video In Email

Marketing Land

http://bit.ly/13Ujfgu

 

Experian: 44% Of Email Opens Occur On Mobile Devices

B to B

http://bit.ly/10en2AA

 

 

GENERAL MARKETING

 

Have You Checked Your Tagline Lately?

LifeHealthPro

http://bit.ly/YkNqIE

 

Brands Adjust To A 24/7 Marketing Model

Digiday

http://bit.ly/15oyFJu

 

Forrester: Marketers Should Talk Less, Design More

MediaPost’s Marketing Daily

http://bit.ly/WmGWgM

 

24 Marketing Strategies That Work

Business Know-How

http://bit.ly/WmFRFE

 

5 Myths Of Cross-Brand Selling

MediaPost Blog

http://bit.ly/Xgr6CS

 

21 Startups And 4 Trends You Need To Know Now

AdAge

http://bit.ly/XMAASM

 

9 Marketing Strategies You Must Stop Using — Now

iMedia Connection

bit.ly/VEC324

 

Looking For More Customer Success Stories?

Business 2 Community

http://bit.ly/XeMSpX

 

How The Usually Dry Annual Report Has Become Brands’ Secret Marketing Weapon

AdAge

bit.ly/WGfbgE

 

Relationships Matter More Than Tech Trends

Marketing-Interactive.com

bit.ly/Xz39DG

 

Capturing The Elusive Youth Market

DM News

bit.ly/Xzacwm

 

7 Marketing Metrics Worth Obsessing Over

Duct Tape Marketing

http://bit.ly/U4aoDA

 

New Trends And New Norms In 2013

MediaPost

http://bit.ly/XtSkkC

 

Millennials Open To Brand Engagement

Warc

http://bit.ly/UtMqRc

 

JWT Forecast: Top 10 Trends In 2013

Inquirer

http://bit.ly/ZbZls1

 

Power Pack: Ideas And Trendsetters To Watch In 2013

Chief Marketer

http://bit.ly/WzBUaA

 

Six Things Every CMO Needs To Know In 2013

Forbes

http://onforb.es/ZtsbZS

 

 

LEAD GENERATION

 

5 Calling Cadence Tips For A Lead Nurturing Symphony

Target Marketing

http://bit.ly/Z3TswA

 

Effectively Using Direct Mail Within Your B2B Lead Generation And Marketing Strategies

Business 2 Community

http://bit.ly/YO5ikr

 

 

MOBILE MARKETING

 

Mobile Web Use Rises Among US Teens

Warc

http://bit.ly/YkAOBc

 

4 Design Tips For Mobile Email Marketing

Exact Target Blog

http://bit.ly/17xtyZE

 

Harnessing The $9+ Billion Social And Mobile Ad Potential

ClickZ

http://bit.ly/175BHBo

 

Google Creates ‘Calculator’ To Tell You If Your Mobile Ads Are Working

Advertising Age

http://bit.ly/ZuyNBE

 

Mobile Trends In 2013 And What They Mean For Marketing

Mindjet

http://min.dj/1244zwH

 

The 6 Golden Rules Of Mobile Email

ClickZ

http://bit.ly/XIRnJE

 

Seven Mobile Marketing Trends To Watch In 2013
MediaPost

http://bit.ly/WU86YW

 

How To Create A Mobile-Friendly Video Marketing Campaign

ClickZ

http://bit.ly/YfuNEf

 

Marketers At Odds Over Effectiveness Of Responsive Design

Mobile Marketer

bit.ly/XzbEyG

 

10 Mobile Website Quandaries Solved

Target Marketing

http://bit.ly/U4uZHZ

 

Experian: 44% Of Email Opens Occur On Mobile Devices

B to B

http://bit.ly/10en2AA

 

 

MULTICHANNEL MARKETING

 

5 Best Practices For Adding Customer Communication Channels

eMarketing & Commerce (eM+C)

http://bit.ly/114s445

 

 

ONLINE MARKETING/SEO

 

The Indispensable Guide To Online Banner Advertising
Business 2 Community

http://bit.ly/XjZb74

6 Free Google Docs Every SEO Needs To Have

Search Engine Journal

http://bit.ly/Z8mg8z

 

Consumers Resist Online Tracking

Warc

http://bit.ly/Yozcqx

 

Blog Design For Killer Search Engine Optimization [INFOGRAPHIC]
Business 2 Community

bit.ly/WGmgxQ

 

From 10 Links To 1 Answer: The Coming Trend Of Discovery Marketing And What It Means For SEO

Search Engine Journal

bit.ly/UfPJQN

 

10 Mobile Website Quandaries Solved

Target Marketing

http://bit.ly/U4uZHZ

 

Using Infographics To Draw Customers To Your Website

DM News

http://bit.ly/10eoq6b

 

5 Trends Shaping SEO & Content Marketing In 2013

Search Engine Watch

http://bit.ly/VDJOCS

 

 

QR CODES

 

Six QR Code Do’s And Don’ts For Events
MarketingProfs

http://bit.ly/13vo4hJ

 

Using Creative QR Codes

Web Marketing Today

bit.ly/Y7EANe

 

 

SOCIAL MEDIA

 

8 Types Of Social Fans: Do You Know Who “Likes” Your Brand?

Social Media Today

http://bit.ly/10SSW6X

 

Harnessing The $9+ Billion Social And Mobile Ad Potential

ClickZ

http://bit.ly/175BHBo

 

10 Ways To Boost Engagement On Facebook With Social Engagement Apps

ClickZ

http://bit.ly/115OK60

 

Which Social Media Marketing Tactics Work Best?
eMarketer

http://bit.ly/Z0NoET

 

15 Social Media Strategy Blogs You Should Be Reading
Business 2 Community

http://bit.ly/15ovEJa

 

5 Parts To A Winning Social Formula

Social Media Today

http://bit.ly/15bUlGJ

 

8 Tools That Take Social Media Management To The Next Level

Social Barrel

http://bit.ly/13uMBDf

 

Real-Time Marketing Grows In Importance As Social Analytics Improve 

eMarketer

http://bit.ly/VXEn4n

 

Best Practices For Testing, Segmenting And Optimizing Facebook Ads

eMarketing & Commerce (eM+C)

http://bit.ly/VnJGrq

 

Twitter Will Decide The Value Of Your Tweets

Mashable

http://on.mash.to/Y0qM8I

 

Even Facebook Must Change

The Wall Street Journal

on.wsj.com/YLQodY

 

3 Analytic Tools To Improve Your Social Media Performance

Social Media Examiner

http://bit.ly/13h4GmE

 

Corporate Social Media Marketing Strategy Checklist For 2013

ClickZ

http://bit.ly/SNW8zt

 

6 Simple Steps For Marketing Your Brand Like A Pro On Instagram
Business Insider

http://read.bi/UPqHoM

 

 

VIDEO MARKETING

 

4 Steps To Creating Video Content As A Gift To Your Audience

Content Marketing Institute

http://bit.ly/YV0Ris

5 Ways To Use Video To Connect With Customers

Search Engine Watch

http://bit.ly/WxDo61

 

How To Create A Mobile-Friendly Video Marketing Campaign

ClickZ

http://bit.ly/YfuNEf

 

Why Online Video Is Vital For Your 2013 Content Marketing Objectives

Forbes

onforb.es/Tsfj3q

 

Mythbusting: Video In Email

Marketing Land

http://bit.ly/13Ujfgu